ANNOUNCEMENT: Urban Science Reinvents the Automotive Retail Network Planning Experience Through NetworkPlanner™ Launch
Manage your network successfully - day to day, year to year, and decade to decade.
NetworkPlannerTM empowers automotive brands to make confident, data-driven decisions in a rapidly evolving market. Whether you’re entering new territories or optimizing mature networks, our intuitive, map-based tool delivers actionable insights at a glance.
Define Your Market
Build a Smarter, Sustainable Network from Day One.
NetworkPlanner turns complex data into clear, actionable insights to meet the demands of high-pressure moments, and helping you build a network that’s efficient, resilient, and ready for long-term success.
- Ensure full market coverage: Develop a complete network that goes beyond sales points to incorporate distribution, parts, and aftersales, maximizing operational capacity.
- Make confident decisions: Leverage multiple, powerful data sets to move from market entry to expansion - making smarter, faster, and data-driven choices at every step.
- Align your organization: Tap next-generation planning software to identify opportunities and collaborate with stakeholders seamlessly.
Build Your Best Network
Expand Smarter. Optimize Faster. Win Every Market Move.
NetworkPlanner is your decision intelligence platform for high-stakes growth. Visualize opportunities, simulate scenarios, and align stakeholders - so every move is strategic, data-driven, and compliant.
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Growth opportunity identification: Pin KPIs to dealer locations, analyze performance, and uncover underperforming areas or gaps in coverage for targeted expansion.
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Scenario Simulation: Model “what-if” strategies to assess ROI and compliance before investing, reducing risk and maximizing returns.
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Stakeholder Alignment: Engage teams with interactive maps and annotations for collaborative, data-driven decision making.
Modernize & Diversify Your Network
See the Future of Your Network - And Make It Happen.
NetworkPlanner is your network design lab for experimenting, innovating, and future-proofing your footprint. Rapidly adapt formats, optimize resources, and stay ahead of market trends with continuous, data-driven planning.
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Experiment safely: Test and validate new retail formats - showroom, service, pop-up, hub-and-spoke - before rollout, minimizing risk and maximizing ROI.
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Optimize continuously: Identify inefficiencies and opportunities with real-time mapping, visualization, and scenario simulation for every market.
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Lead market change: Support omnichannel strategies and EV-readiness, ensuring your network evolves with tomorrow’s demands.
Ensure Network Alignment
Guard Your Brand. Enforce Standards. Deliver Consistency Everywhere.
NetworkPlanner is your brand guardian and compliance engine. Diagnose misalignment, prescribe fixes, and ensure every site meets your standards and regulatory requirements - creating a unified compliant network.
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Pinpoint and correct: See gaps in brand presence and prescribe actionable fixes across every market, site, and format.
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Map compliance before you move: Validate locations against franchise and regulatory constraints, delivering executive-ready visuals for decision makers.
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Make standards stick: Integrate with audit tools for real-time compliance dashboards, ensuring every touchpoint. reflects your brand promise.
Features and Benefits
Advanced Mapping & Visualization:
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Real-time, map-based interface for instant visibility into dealer locations, territories, competitive sites, charging stations and other key infrastructure points
- Automatically roll-up metric summaries
- Robust search functionality for quickly find what matters most to you
Geospatial Intelligence:
- Pin KPIs, measure distances, and export maps for planning reports, review and ad hoc analysis
Interactive Analysis & Stakeholder Collaboration:
- Built for dynamic planning session and exploring market study results
- Analyze specific locations, census tracts, or region for granular insights
- Collaborative functionalities like data overlays and annotations capture decisions
- Real-time sharing accelerates consensus and execution
Built-In Intelligence + Expert Support:
- Embedded data intelligence drives decision-making
- Intuitive design streamlines workflow and reduces training time
- Access to our expert consultancy for guidance on complex network strategies
Future-Ready Platform:
- Built for EV adoption, omnichannel retail, and alternative formats
Why Urban Science
- Science-Driven Decisions: For over 40 years, Urban Science has pioneered the use of data science and proprietary methodologies to solve the industry’s toughest network challenges.
- Proprietary Data: Our solutions are built on the industry’s only source of daily sales data, giving you unmatched precision and real-time market intelligence.
- Trusted by Industry Leaders: Every major automotive manufacturer relies on Urban Science to optimize their networks for sales, service, and customer experience.
- Consultancy-Backed Technology: NetworkPlanner isn’t just software – it’s a strategy engine, combining intuitive design, embedded intelligence, and access to expert consultants.
- Future-Ready Solutions: We are at the forefront of industry transformation and our platforms evolve with your needs, ensuring you’re always ready for what’s next.
- Global Reach, Local Expertise: Headquartered in Detroit and operating in 20 offices worldwide, Urban Science delivers global best practices with local market knowledge—so you can outpace disruption and drive sustainable growth wherever you operate.
What our clients are saying.
Define Your Market
Know where to play and how to win. Find your opportunities and forecast demand with confidence.
Build Your Best Network
Design a network that performs. Optimize coverage, compliance, and dealer success.
Modernize and Diversify Your Network
Design a network that performs. Optimize coverage, compliance, and dealer success.
Ensure Network-Wide Alingnment
Design a network that performs. Optimize coverage, compliance, and dealer success.
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