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SALESALERT™ | TRAFFICVIEW®

From Insight to Impact:

Mastering Defection Data with TrafficView & SalesAlert

Join Glenn Pasch (PCG) and Urban Science dealer expert, Dave Karasick, at MRC on Sunday, November 16th at 11 am for an exclusive, hands-on workshop designed to help automotive dealers turn defection data into a competitive advantage. Explore how to use daily defection insights to improve sales effectiveness, streamline operations, and enhance marketing ROI.

In this workshop you'll learn how to: 

  • Identify what's driving lead defections and reduce future defections to improve your bottom line
  • Use real-time data to coach your team and improve follow-up 
  • Align marketing campaigns with actual buyer behavior to reduce wasted spend
  • Drive operational efficiency by focusing on active prospects
  • Benchmark performance and uncover hidden opportunities 


Maximize the workshop and enroll in the free trial before November to get your data flowing. 

 

Unlock the secret powerhouse of defection data

On average, highly engaged dealers who use defection data see a lift of +6.5% after a 6 month period.
SalesAlert Lift Study Results
Who Should Attend:
This workshop is designed for dealership leaders who want to turn defection data into measurable performance gains. If you hold one of the following roles, this session is built for you:
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General Managers

Gain strategic visibility into why customers defect and how to course-correct across sales, marketing, and operations. Learn how to benchmark performance, coach your team using real-time data, and drive higher sales effectiveness.

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Marketing Leaders

Discover how to use defection insights to optimize campaign targeting, reduce wasted ad spend, and align messaging with actual customer behavior. Learn how to integrate TrafficView and SalesAlert data into your CDP for smarter automation and retargeting.

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Operational Managers

Streamline your CRM processes by eliminating dead leads and focusing your team’s efforts on active opportunities. Learn how to use defection data to improve team accountability, reduce inefficiencies, and boost morale through cleaner data and sharper execution.

"SalesAlert is one of the best tools I've launched at my dealership! It has created engagement within the sales team and has helped us improve our CRM management processes to really determine why sales are lost. We don't like seeing those Same Brand defections, but it allows me to re-engage those customers and introduce them to our amazing Service Department."

John Bigelow, General Manager, Volvo Cars San Diego 

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